Mellon Educate’ focus is to build schools and implement the Mellon Educate Results programme to help children improve their maths and literacy in Africa. Literacy rates are extremely low and the charity hopes to increase pass rates up to at least 75%. This has already been achieved following on from the first school blitz in Imizamo Yethu, Cape Town. Each year volunteers from across Ireland go on a one week building blitz working on schools to greatly improve the educational facilities for children in Africa. The next building blitz takes place in November 2015 in the Eastern Cape.
Craigie Communications targets key media and personalities to go on the building blitz and manages the media team.